I presented my presentation in front of Human director Nick Bax, who reviewed my presentation, target audience and designs for my EDM music festival. My presentation lasted around 6-10 minutes and went really well. The feedback from Nick Bax is as follows:
- My presentation was very good and he could see how the house style, and graphic designs represented the EDM genre.
- Nick Bax reccomened swapping the Lato-Hairline font used on my poster to a Light or Regular font in order to allow it to be seen better. This was considered upon the first design and stated during the presentation, however I opted for the hairline in the end. When presenting, the font was rather difficult to see and therefore I agree with Nick and will swap the font to either regular or light on my final design.
- Nick also stated my target audience ratio for male:female was slightly incorrect, instead of an 80:20 respectively, Nick suggested the EDM genre was open to more females and recommended a 50:50 or 60:40 split.
In conclusion Nick enjoyed the graphics I had to offer and also thought the genre and designed images matched correctly. However I should make sure target audience and fonts are correct for my final release.
